White Paper services. Case Study services. Focused & effective

Case Studies & White Papers

Make an impact

Whatever the size of your business, writing an important case study or white paper can be time consuming and stressful. Even starting can be a challenge, let alone getting to the end of a first draft.

That's where I can help. Once the focus and shape of the project is clear, you can get on with your day job. Meanwhile, I'll work on making sure your next strategic document delivers real impact.

One of the many benefits here is that when you come to review the first draft you'll have fresh eyes. Making adjustments will be a case of fine tuning - and it's always easier when someone else has done the leg-work.

Get in touch

Writing case studies and white papers - how it works

Our first discussion

White papers and case studies are quite different in form and style, but the imperative to get them exactly right is identical. So to understand what you want to achieve, I’ll want to find out as much as possible about you, your business and what you want to say - and why.

I'm used to in-depth research and creating evidence-based arguments. I love the challenge of organising facts to create a compelling new proposition or develop a new angle on established thinking. Thus I may well play devil's advocate when we talk; that way I can stress test your ideas and understand what makes you tick.

A proposal

From our discussion I’ll create a proposal which sets out the details of the commission. This will including time scales and my charges. What we agree at this point becomes the basis of our agreement.

Research, writing and delivery

Once the details of the commission are agreed, I’ll get started on the research and writing. My price includes the first draft and up to two rounds of revisions if required.